A $24,000 Christmas Spectacle Is Waiting on Fifth Avenue
PR Newswire
NEW YORK, Oct. 30, 2026
Crystal Luxe Edition of 'Twas the Night Before Christmas from TWAS , adorned with over 16,000 Swarovski® crystals, brings extraordinary holiday artistry to New York City.
NEW YORK, Oct. 30, 2026 /PRNewswire/ -- This holiday season, a beloved Christmas classic is getting a Swarovski® makeover. TWAS unveils its Crystal Luxe Edition of 'Twas the Night Before Christmas, a dazzling, Swarovski® crystal-covered masterpiece retailing for $24,000, and set to be featured alongside the stunning Christmas tree display at the Swarovski® flagship store on Fifth Avenue in New York City.
More than a book, the Crystal Luxe Edition is a collectible work of art, adorned with thousands of hand-applied Swarovski® crystals that transform a timeless holiday story into a radiant expression of luxury, craftsmanship, and Christmas magic. Signed and numbered by the artist, each large-format masterpiece features hand-applied 18K gold-gilded pages, with gold and silver foils throughout bringing the artwork to life. This special edition comes in a handcrafted presentation box that perfectly frames the work of art. Made to order, every book is a one-of-a-kind creation and a future heirloom of extraordinary beauty and rarity.
Its anticipated display at the Swarovski® flagship store places this remarkable creation among the season's most captivating holiday spectacles, celebrating the intersection of crystal artistry and a cherished Christmas tradition.
"Christmas is about creating memories and traditions that last for generations," said Keir Walton, Co-Founder of TWAS. "With the Crystal Luxe Edition, we've reimagined a beloved classic as an extraordinary work of art to be treasured for a lifetime."
The Crystal Luxe Edition is part of TWAS's collection of luxury holiday books, created to transform timeless Christmas traditions into heirloom-quality works of art.
To discover the collection, visit twas.art.
For high-resolution images, press materials, and a behind-the-scenes look at the artistry in action, visit the Press Room at twas.art.
Media Contact:
Lauren Raiken
Please reach out for images of the book
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SOURCE Twas
